feat: brand identity v1.0.0 — Direction C Trusted Guide (theme v2.0.0-alpha.1)

Implements weeks 1–4 of the CMO brand identity sprint. Complete theme reskin with:

- CSS token system (brand.css) with Teal/Lime/Orange palette
- Poppins/Inter/IBM Plex Mono font loading
- Full favicon/PWA/OG asset pack
- 5-state verdict badge + card + evidence row components
- verdict_state post meta on pr_peptide CPT with meta box
- Affiliate disclosure component (3 contexts: inline, banner, footer)
- How we review peptides page template
- About & Editorial Standards page template
- Footer Our Method links + disclosure
- SVG logo support (logo-horizontal.svg inline)
- OG image fallback meta tag
- Accessibility: role=img on badges, skip-to-content link, prefers-reduced-motion support

Theme version bumped to 2.0.0-alpha.1.
This commit is contained in:
peptiderepo
2026-04-25 19:47:31 +00:00
parent e40602d58c
commit a2bff59cf1
39 changed files with 894 additions and 4 deletions

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<?php
/**
* Affiliate Disclosure Component
*
* Displays FTC-compliant disclosure about affiliate commissions.
* Three contexts: inline (default), banner, footer.
* Accepts $args['context'].
*
* @package peptide-starter
*/
if ( ! defined( 'ABSPATH' ) ) {
exit;
}
$context = isset( $args['context'] ) ? sanitize_text_field( $args['context'] ) : 'inline';
// Copy variants (verbatim per CMO spec).
$inline_copy = 'If you buy through this link, the seller pays Peptide Repo a commission. We don\'t pay to feature any peptide, and our verdicts don\'t change based on who pays.';
$banner_copy = 'Peptide Repo earns a commission when readers buy through links to our fulfillment partners. We are funded by those commissions, not by the peptide brands themselves. No peptide on this site appears here because someone paid us. Our verdicts are decided before we negotiate any partnership, and we drop partners whose product or process degrades.';
$footer_copy = 'Peptide Repo earns a commission on some links. <a href="' . esc_url( home_url( '/about/' ) ) . '#disclosures">' . esc_html__( 'How we work', 'peptide-starter' ) . ' →</a>';
switch ( $context ) {
case 'banner':
?>
<aside class="pr-disclosure pr-disclosure--banner" aria-label="<?php esc_attr_e( 'Affiliate disclosure', 'peptide-starter' ); ?>">
<span class="pr-disclosure__label"><?php esc_html_e( 'A note on commerce.', 'peptide-starter' ); ?></span>
<?php echo wp_kses_post( $banner_copy ); ?>
</aside>
<?php
break;
case 'footer':
?>
<p class="pr-disclosure pr-disclosure--footer">
<?php echo wp_kses_post( $footer_copy ); ?>
</p>
<?php
break;
case 'inline':
default:
?>
<aside class="pr-disclosure pr-disclosure--inline" aria-label="<?php esc_attr_e( 'Affiliate disclosure', 'peptide-starter' ); ?>">
<span class="pr-disclosure__label"><?php esc_html_e( 'How we make money:', 'peptide-starter' ); ?></span>
<?php echo wp_kses_post( $inline_copy ); ?>
</aside>
<?php
break;
}